Enhancing L&D Programs With Behavioral Science and Social Proof

Enhancing L&D Programs With Behavioral Science and Social Proof

Jacki Ross emphasizes enhancing employee engagement in learning and development programs through basic marketing principles, behavioral science and social proof. Strategies include using nudges, gamification, microlearning, and data analytics to create personalized, impactful learning experiences that promote continuous skill development.

Four Ways Higher Ed Can Prepare Adult Learners to Go Back to School

Four Ways Higher Ed Can Prepare Adult Learners to Go Back to School

Adult learners are increasingly becoming a significant demographic in higher education, particularly online. To support them, universities should provide flexibility in study options, connect courses to career goals, offer unique support, and consider education-as-a-benefit partnerships with employers.

Four Reasons Why Your Business Needs an Education-as-a-Benefit Program

Four Reasons Why Your Business Needs an Education-as-a-Benefit Program

To attract and retain top talent, companies must offer comprehensive education-as-a-benefit programs that support employees’ growth. Such initiatives enhance skill adaptability, improve recruitment and retention, and align with younger generations’ values, ensuring competitiveness in a rapidly evolving business landscape.

Enabling Your Team to Define Clear Career Goals

Enabling Your Team to Define Clear Career Goals

Have you ever heard of SMART goals? Odds are, yes, you’ve heard about them from multiple sources, many times. But where did the idea behind SMART goals come from?  Edwin Locke and Gary Latham’s research from the early 90s paved the way for naming objectives and striving to reach them: “A Theory of Goal Setting…

How to Increase L&D Engagement Using Marketing Principles

How to Increase L&D Engagement Using Marketing Principles

To boost employee engagement in learning programs, L&D teams should adopt marketing strategies like audience segmentation, crafting valuable propositions, and leveraging internal influencers. These tactics ensure targeted communication, emphasize benefits, and inspire continuous development, benefiting both employees and organizations.